PSA Template Assignment Discussion

PSA Template Assignment Discussion

PSA Template Assignment Discussion

PSA Planning Template for Final Project in PSYC 4000 Intimate Partner Violence


PSYC 4000 Student Name ___________________________________________


This planning template is due November 2. Fill it out and post it on the Discussion Board in Blackboard under the thread, “PSA Template”



You can create a PowerPoint and convert it to a YouTube video if you want to use still images. If you want to create a video directly plan out the sequence, script it, and create a storyboard using the table in this document.

Final Project (10%)

Create a video public service announcement (PSA) aimed at ending intimate partner violence. You may choose your audience from middle/high school students, college students, men, women, or the general population. The video should be between one minute and three minutes long. The grade will be based on the quality of the content, clarity of the message, appropriateness of the message, and the quality of the presentation (visual, sound). A link to your PSA YouTube video will be posted on Blackboard for your classmates to watch and respond to. Instructions for uploading your video are found in the Assignment Calendar (Modules/Assignments tab) in the Blackboard main course menu.


Getting Started

1. Your topic. … Intimate Partner Violence

2. Time for some research – you need to know your stuff! …

3. Consider your audience. …

4. Grab your audience’s attention. …

5. Create a script and keep your script to a few simple statements. …

6. Storyboard your script.

7. Film your footage and edit your PSA.

8. Find your audience and get their reaction.



Title of your PSA: Choose a catchy title to grab the attention of your audience. Example: “No More” or “Love should not hurt”



In one sentence, summarize the main idea you are hoping to communicate in your PSA:




Emotion you are trying to communicate: ________________________________________________________________

Why does this emotion make sense for your PSA: ____________________________________________________________________________________________________________________________________________________________________________________________________

Write out the script for your PSA using the following table.


Gathering content: Facts, statistics, opinions, and quotations that you want to share with viewers. Use this table to develop your content, create your storyboard, or plan the sequence of your video.

Type of Content Background music, audio, image, and/or text?

Include URL of images

Your Content (Script)

Write out what words will be spoken

Sources used
Facts & Statistics

Example: 1 in 4 women are…


Opinion statement: All PSA’s are designed to be persuasive. Use words to connect to the emotion you want to communicate.


Example: Intimate partner violence is a blight on our society…


Men who disrespect women are…


Quotations: from recognized experts or people close to this issue.

Example: No more violence.

No more disrespect.

Select images or plan video sequence.